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PureLash™ Lengthening Mascara Jet Black
Ingredients: Water/Eau/Aqua, Algae Extract, Beeswax, Stearic Acid, Glycerin, Copernicia Cerifera (Carnauba) Wax, Hydroxyethylcellulose, Panthenol, Hydrolyzed Wheat Protein, Cellulose, Vanilla Tahitensis Fruit Extract, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, Oleic Acid. May Contain: Iron Oxides, Titanium Dioxide, Carmine, Chromium Oxide Greens, Ultramarines.
Our PureLash Lengthening Mascara contains triple-length cellulose fibers (no synthetics) to give you the lashes you've dreamed of.
- We've added Dex-Panthenol to the formula in liposome form, so that with every swipe you add a conditioner to your lashes
- Also keeps formula nice and moist
- Wheat protein thickens, curls and strengthens lashes
- Top quality brush makes sure you get even coverage and that lashes are separated
- We've eliminated all the harsh chemicals common in mascara.
- Sensitivity tested
- If you are going to layer mascara, don’t wait for each application to dry. This is what makes lashes stick together.
- Don’t pump brushes. This will force air into the tube and help to dry out the product. Simply twist the brush in the tube to pick up more product.
- Brown often looks softer around the eyes than black.
- Too much mascara can be aging.
- Apply a layer of our PureLash Extender and Conditioner first. You’ll be amazed how it thickens your lashes. It also means that you’ll use less mascara. Allow to dry until tacky and then apply PureLash Lengthening Mascara. active Be sure to rock the mascara wand at the base of your lashes first. This is where you want the most product, then brush out to the tips. active
Goes well with:
Outstanding Mascara...
I was so excited to see that Jane Iredale sells mascara in addition to all of their other fabulous products. Over the last year, my eyes have become sensitive to the other brands of mascara so I thought I would try Jane Iredale's mascara. Jane iredale Purelash Lengthening Mascara goes on wonderful with no clumps and really extends the eyelashes. It stays on all day and it is so easy to wash off! I have received so many compliments on my eyes since I started wearing this mascara! I am so excited to try other colors! Thank you Jane Iredale for all of your wondeful products!
No Eye Burn!
I ran out of my Jane Iredale mascara so I picked up a different "natural" brand at the local natural store. I noticed my eyes burning a little after putting on my makeup one morning, thinking it was allergies I just went along with the day. Later, while driving, something sentimental affected me and I shed a tear. All of a sudden my eyes were burning like crazy ... I could hardly keep them open to drive as I quickly wiped all mascara off my eyes. It was the other "natural" mascara!!!! I've never experienced this with Jane Iredale mascara. Not only does it lengthen and go on smoothly and look good, but it doesn't burn my eyes!!! Who knew that would be criteria for selecting mascara?? I'm now completely devoted to Jane Iredale mascara.
Great Mascara!
This mascara is great -- it adds length and definition, and looks very natural. I will definitely purchase it again.
Lovely on my eyes
This is the most wonderful mascara--and it's SAFE to wear--no ugly ingredients to worry about. I like the brown/black which is the perfect shade for both beautiful eyes and appropriate color that is not to heavy or dark against my fair skin. It glides on easily and lasts through a round of golf on a hot day--even perspiration does not destroy it, and it isn't waterproof!
No clumps, great color
I love this mascara, however it did flake off later on in the day.
Really Great
Great Mascara, finally found a mascara that does not have clumps. Very natural, Love it!!!
Best Mascara EVER!
This is such a great product, doesn't give you raccoon eyes, which I get from every other product I have tried, due to long lashes and the habit of smiling all the time. :):) The brown/black is a wonderful color, softer than jet black, for days when you don't want to be dramatic - perfect for the workplace.
OK mascara
This mascara is no better than most and worse than a lot! I found it to be messy and clumpy. I sure didn't expect that from a Jane I. product!
Ms
This was my first order from Jane Iredale and was excited to find a mascara without all the chemicals that I am trying to avoid. Unfortunately this product just didn't meet my expectations. I had troubles with clumping, my ;ashes certainly didn't look any fuller or longer and the mascara flaked during the day. Not sure where I will order next. I might try Color Carmel instead.
Flakes off
I only use mascara on my upper lashes but by the end of the day, some of it has settled in a fine powder underneath my under eye lashes. It makes my under eye circles look even darker. Then it doesn't come off well, so it seems there is always some under my eyes.
Customer Service: 1-877-869-9420